Gulf Craft puts Asia in focus with expanded dealer footprint

Asia Boating Awards 2013
Gulf Craft
Global boat and yacht manufacturer, Gulf Craft builds on its recent 'Best Asia Built Yacht' award to widen sales and support network in fast-growing market.

Gulf Craft, a global manufacturer of luxury yachts and fiberglass boats, is sharpening its focus and commitment towards the Asian market through a number of sub-dealer appointments in key South East Asian cities and forging ahead with its presence in the region’s most prestigious boat shows, including the China (Shanghai) International Boat Show and the upcoming Singapore Yacht Show.

Close on the heels of grabbing the 'Best Asia Built Yacht' award for its Majesty 135 superyacht, and its successful participation in the Hainan Rendez-Vous in China as well as Thailand’s Phuket International Boat Show (PIMEX), Gulf Craft announced the appointment of new representatives in the region.

Pangkor Marina Sendirian Berhad (PMSB) is the new Gulf Craft representative in Malaysia for Gulf Craft’s Silvercraft, Oryx and Majesty Yachts brands, and has been appointed as a sub-dealer to Go Boating Thailand, the yacht builder’s dealer in Phuket, Thailand. Two new sub-dealers have also been appointed in China, with Shanghai Bahrfuss Yacht Sales Co. Ltd., the China dealer for Gulf Craft’s Majesty Yachts range, choosing Master Yachts as the brand’s Hong Kong representative and Dalian Bo Shi Tong Yacht Co. Ltd for the northern Chinese city of Dalian.

'The appointments of the new sub-dealers give Gulf Craft an ever-growing pan-Asian presence and come as part of our commitment to strengthening our position in Asia through setting up a sales and technical support network in the vast market the continent offers,' said Erwin Bamps, Chief Operating Officer, Gulf Craft.

James Khoo, General Manager, PMSB with Gulf Craft boats in the background
Gulf Craft


'Gulf Craft is no stranger to the Asian markets and our presence in the various yachting centres of the continent dates back to 1992. With the unabated economic growth that Asia has been experiencing, there is an accompanying double digit growth in the Asian yacht market as well. Our presence in Asia has transformed into recognition throughout the continent as a preeminent builder of superyachts, which is evident in the recent accolade that we won at the Asia Boating Awards.'

The recently concluded Asia Boating Awards held on March 29th in Sanya on Hainan Island, China, honoured Gulf Craft with the 'Best Asia Built Yacht' for its new Majesty 135 superyacht, already amongst the most sought after within its portfolio.

'We are totally committed to the Asian market and are participating in the China (Shanghai) International Boat Show from April 11 and the subsequent Singapore Yacht Show from April 18, which will bolster our pan-Asian presence,' Bamps added. 'Both shows serve as a continuation of our focus on the Asian market and will be meeting points for our clients from the surrounding areas.'

More at www.gulfcraftinc.com