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 01 Jun 2010
 


MarineBusiness-World - The week's global marine news and the Internet


Now talk turns to Adelaide, Melbourne and the biggest of them all Sydney and what we can expect from the Sydney International Boat Show, 29 July to 2 August. Raymarine, anticipating nothing but broader product range and renewed investment in R&D, promises to have more to report about the recent buyout by FLIR Systems. This week, Ben Bowley, MD for Raymarine Asia, lends some insight into the local mood and expectations.

News too from Melbourne Boat Show, running 1-5 July. BIA VIC is anticipating good crowds for the 50th annual show, and offering generous discounts and prizes for online ticket purchasers, so make sure you check it out.

Also this week, wonderful news of our Meridien Marinas Free Berthing for the next 25 years competition, with a prize quite conservatively valued at AUD$300,000.

Long time Sail-World Cruising reader Simon Vials and his partner Julie-Ann are the stunned winners.

They will be checking out their new property at Meridien Marinas Horizon Shores on the Gold Coast in the next few days and we will bring you an interview with the very happy cruising sailor tomorrow.

Jeni Bone, founding Editor of MarineBusiness-World.com  

What a prize! Thanks to our friends at Meriden Marinas, who have been working closely with Sail-World, Powerboat-world and MarineBusiness-World over the last year.

Now the latest Sail-World competition 'Win and Opti for the Kids and One for the Club' is delivering priceless information which will enhance the offerings in the youngest end of town. You should enter that competition, it would be a great gift for kids or grandkids and your Club of choice and it provides food for thought on what a similar competition could do in your product category.

Finally, we have our stats on reader numbers across our sites – MarineBusiness-World.com, Powerboat-World.com and our flagship, the internationally recognised authority and media partner in some of the world's major sailing events, Sail-World.com.

Our unique visitor traffic, that is our circulation for the first five months of the year is up a stunning 50% over 2009.

In February 2010, our audience reached 185,000 readers and by the same time next year, should top 225,000 readers per month.

That is unrivalled anywhere, in any market for networked marine media and that will continue to grow as our iPad friendly sites will offer news on Chinese, Korean and Thai over the coming year. Yes there are specialist Sail-World.com,Powerboat-world.com and MarineBusiness-World apps for both iPhone and iPad coming soon too.

The last online survey on Sail-World.com showed average family income of AUD$240,000 pa. This is the audience that buys big boats and dinghies – many of our readers are multi-boat families.

Over the last decade since TetraMedia pioneered online networked marine media, we have discovered what really delivers value and results for advertisers online.

The 2.2 million Sydney to Hobart newsletters, the promotional competition packages with surveys, the very significant editorial support and the screen savers/brochures downloads with intelligent auto responses and the high impact global story footers are all examples of just how we ensure our advertisers get a very trackable and visible ROI, while our audience gets the news and information they are seeking.

Hardly surprising that the TetraMedia marine news network is now attracting global advertisers.


This year we will be starting our major product category feature coverage. With combinations of on-line surveys and multi-part multimedia enriched feature series which will run to over 10,000 words on a single product category.

If you are selling product to the boating community and you are not yet talking to Tetra-Media you need to do it NOW! Get in touch with our reps in your region and start reaching our qualified, targeted, responsive readers.


Jeni Bone, editor



Sail-World, Powerboat-World,MarineBusiness-World reach serious players
Brendan Maxwell - TetraMedia,
Our audiences continue to grow very rapidly; our 2010 traffic is up 50% over 2009. In February 2010, our audience reached 190,000 readers and by the same time next year, should top 225,000 readers per month.... [more]
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Raymarine awaits FLIR's investment in R&D
Jeni Bone,
Just a couple of weeks in to the 'definitive arrangement' with the administrator of Raymarine, US thermal imaging manufacturer, FLIR Systems Inc. is yet to make the Australasian office of Raymarine aware of its cultural stamp. But as MD of Raymarine Australia, Ben Bowley explains, the mood is optimistic and local staff anticipate a renewed emphasis on R&D, investment and innovation.... [more]
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New Wharf for Milsons Point
Paul McLeay MP,
Milsons Point Ferry Wharf is currently undergoing major upgrade. Minister for Ports and Waterways, Paul McLeay said the wharf would be closed until October and commuters were being advised to use the Jeffreys Street Wharf which is 400m to the east.... [more]
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Winner of 25 year Meridien Marinas Free Berthing Competition announced
www.sail-world.com,
We have just spoken to the still shaking long time Sail-World Cruising reader from South East Queensland who has just been announced the winner of the Meridien Marinas Free Berthing for the next 25 years competition. A prize conservatively valued at AUD$300,000... [more]
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Jessica Watson and crew heading for Mooloolaba
Sail-World.com,
17 year old Queenslander Jessica Watson has begun the 469 nautical miles sail from Sydney to Mooloolaba for next weekend's welcome home events.... [more]
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Online Boat Show tickets offer discounts and prizes
BIA VIC,
Online ticket sales for the 50th Annual Melbourne Boat Show have gone live with big discounts and the chance to win great prizes to celebrate the Show's 50th year.... [more]
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Superior Marinas Scholarship awarded to Nairn Johnston
MIAA,
Superior Marinas and Marina Industries Association of Australia (MIAA) are pleased to announce that the winner of the Superior Marinas Scholarship is Nairn Johnston of Sydney Wharf Marina.... [more]
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Leading Sydney boat dealer joins New Ocean Yachts
Creating Demand,
Keith Hanson and the team from New Ocean Yachts are excited to announce a partnership with leading Sydney boat dealer, Brian Donohoe - the first NSW dealer to be appointed for the New Ocean Yachts range of luxury flybridge cruisers, sports yachts and motor yachts.... [more]
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Interior design the difference onboard
Jeni Bone,
Cindy Maurice has a background in the film industry, working with props and scenery to dress a set. But her love of boating exerted its own force and Cindy took up the chance to work with Nicole Vlug of NV Design – a marine interior design specialist.... [more]
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All Marine Spares shows off newest product: Craftsman engine
Jeni Bone,
Leigh Francis and his merry men from All Marine Spares were delighted with their prominent position at Sanctuary Cove Boat Show, and despite the rain, deemed the event a success in terms of interest and leads. They will most likely be back for their second show as exhibitors, to again showcase their latest addition, the Craftsman engine.... [more]
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From underwater to Top of the Bay
Mark Seagar,
Royal Brighton Yacht Club has a new General Manager. Eric Wegman moved across from Sydney where he managed Middle Harbour Yacht Club to take over the helm at the Club on Port Philip Bay. Born 'beneath sea-level' in the Netherlands, Eric professes 'my life has always led me to stay close to the sea where I am happiest.'... [more]
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Family Boats ‘demo day' postponed because of Extreme Weather
Bob Wonders,
Sydney's Family Boats, a major distributor for the Haines Marine Group, was to have hosted a demonstrator day for boating families on Sunday, May 30. However with an Extreme Weather forecast, the event has been postponed to Sunday 6th June 2010. As Greg Larkings from Family Boats said this morning - a sunny day will be much more fun.... [more]
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China as a cruising destination? - new marina announced
Sail-World Cruising,
China is not known as a cruising destination, but that could all change in the near future as China becomes more and more interested in yachting. Camper and Nicholsons Marinas, one of the world's most prestigious marina operators, has just been commissioned to design and operate a marina in Sanya, in Southern China.... [more]
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ISAF Race Officials Committee Report 33rd Americas Cup
ISAF Media Unit,
On 15 April the International Sailing Federation (ISAF) referred to the ISAF Race Officials Committee (ROC) reports from the ISAF-appointed International Jury Chairman and the ISAF-appointed Principal Race Officer for the 33rd America's Cup.... [more]
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Honda Australia commends government emissions impact statement
Sandman PR,
Honda Australia commends the Australian Government's Environment Protection and Heritage Council (EPHC) for releasing an impact statement to address emissions from non-road spark ignition engines and equipment.... [more]
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ISAF to release report and action on America's Cup 'mutiny' today
Richard Gladwell,
The International Sailing Federation are expected to release the report and findings of the Race Officials Committee at 1200hrs UTC, today, 28 May. The report is expected to run along similar lines to that published in Sail-World on 27 March 2010, where comment was made on the signing of an agreement between the then Challenger, Golden Gate Yacht Club, and former Defender, Societe Nautique de G... [more]
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Ensign sails to success at Sanctuary Cove
Jeni Bone,
A few sailing brands and their dealers mentioned the 'Jessica Watson' effect over the recent Sanctuary Cove International Boat Show. Ensign Ship Brokers' marketing manager and Beneteau expert, Florian Coroller reveals why people are coming back to sailing.... [more]
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Van Liew chooses B&G as co-pilot and brains of the boat
Team Lazarus,
Sailing alone at 40-60 degrees South in some of the world's most challenging conditions, inspires one to choose partners carefully, even if they may be electronic. Solo sailing and the intense competitive nature of solo ocean races force one to rely on automated systems that fulfill some of the crucial tasks of a traditional crew.... [more]
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UK's Royal Yachting Association (RYA) changes tack on flares
Sail-World.com,
UK's Royal Yachting Association (RYA) changes tack on flares. In what could be a pointer for things to come world-wide in the use and carriage of flares as distress signals at sea, Britain's peaking boating organisation has revised its recommendations as it says more robust and technologically advanced alternatives have been developed.... [more]
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The Ensign flew high at Sanctuary Cove
Bob Wonders,
Leading Gold Coast ship brokers give show the 'thumbs up'. Highlight of the Ensign Ship Brokerage display was a stunning Beneteau Oceanis, a beautifully presented 50-footer (15.24-metres) carrying a price tag, depending on options, of around $600,000.... [more]
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Clipper riding high after Sanctuary Cove Boat Show
Imprint Media,
Clipper Yachts Australia is riding high following the Sanctuary Cove International Boat Show.... [more]
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Mustang Marine administrators offer 3c in the dollar
Media Services,
Unsecured creditors of Mustang Marine have voted to accept as little as 3c in the dollar for the millions they are owed by the failed boat manufacturer, now in administration, but at least one creditor called for liquidation of the group.... [more]
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Maritimo Sydney expands sales team
Imprint Media,
SBM Maritimo Sydney has expanded its sales team with the appointment of Brent McKinnon.... [more]
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Sydney City Marine earns Avalanche endorsement
Jody O'Brien,
Readying a boat for sale can be a trying experience, but when you're surrounded by a team of professionals at Sydney City Marine, the stress can be taken out of the equation as you work with an experienced Project Manager to achieve your goals... [more]
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$2000 appearance money for international Laser sailors competing in Oz
Trevor Griffiths,
With a well established Laser racing circuit and in the lead up to the ISAF Sailing World Championship in Perth with upcoming test events, the Australian Laser builder Performance SailCraft Australasia offer of $2000 in appearance money, will make the the appeal of trip down under even greater.... [more]
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Riviera surpasses expectations at Sanctuary Cove Boat Show
Riviera,
It was a triumphant return to the 22nd Sanctuary Cove International Boat Show for Riviera, Australia's most awarded pleasure boat builder, with 19 new boats sold over the four day event, including the sale of nine new 43 Open Flybridges.... [more]
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Ray White Marine to accelerate sales with auction activity
Jeni Bone,
Staking a prominent claim at the entrance to one of the Gold Coast's iconic destinations – Marina Oceanus at Marina Mirage – the most significant name in Gold Coast property, Ray White Surfers Paradise has its banners flying and shingle shining, open for business as Ray White Marine.... [more]
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Azzura Marine earns acclaim for Necker Belle refit
AIMEX,
AIMEX member, Azzura Marine is receiving the attention and accolades to show they are among the best in the world.... [more]
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Family Boats ‘demo day' to introduce new models
Bob Wonders,
Parramatta River to play host to latest models from the Haines Group. Prospective boat buyers will be among the first to see new models from the Haines Queensland plant, the TS 185 and the TB 172, the latest release in the popular bowrider design.... [more]
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Sail-World.com Online Competitions - deliver Winners all around
Sail-World.com & Powerboat-world.com,
Online Competitions deliver winners all around. Sail-World.com is running in conjunction with Steven Bond's OziOpti a new competition - Sailors can now Win an Opti for the Kids and One for the Club!!... [more]
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NMMA releases 2009 data on the US industry
NMMA,
The National Marine Manufacturers Association recently released its 2009 Recreational Boating Statistical Abstract, providing data that offers an in-depth look at the state of the industry.... [more]
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SA Club Marine Boat and Fishing and 4WD Adventure Show
Roadshow Adventures,
Just four weeks after distributing the prospectus for the SA Club Marine Boat & Fishing and 4WD Adventure Show, the Show is already 60% full – and spaces are still filling fast.... [more]
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Sanctuary Cove Show - latest results news- attendances
Kate Duryea,
The 22nd Sanctuary Cove International Boat Show continued to draw accolades in the 48 hours after the event's closure. Attendances were up on 2009 but the Friday rainfall did depress overall figures.... [more]
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The real McCoy – ‘Dusty' lays it on the line
Bob Wonders,
Brunswick Corporation's CEO in fourth Australian visit. I was privileged to catch up with ‘Dusty', as he prefers to be known, when John Temple, director and general manager, Brunswick Asia-Pacific, hosted a cocktail party for a select group of dealers during the Sanctuary Cove International Boat Show.... [more]
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Rye family gets suspended jail sentences for abalone theft
Vic Department of Primary Industries,
Three members of a Rye family were convicted in the Frankston Magistrate's Court last week (May 20) for taking and trafficking abalone.... [more]
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