Leveraging London: Gold to grass roots, Brisbane Boat Show, Hammo on!

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 14 Aug 2012
 
 

Leveraging London: Gold to grass roots, Brisbane Boat Show, Hammo on!

There's tonnes of reading this week from all over the Asia-Pacific and around the world.

Olympic Games Sailing at Weymouth, Dorset August 2012. Australia's Nathan Outteridge (helmsman in baseball cap) and Ian Jensen celebrate winning gold in the 49er class at the London Olympics.  © Ingrid Abery


As we recover from wistfully watching the Games, or in some cases, like that of our beloved leader and some of the Sail-World crew, witnessing Weymouth first-hand, we can only marvel at the skill and determination of the Aussie sailing team who salvaged the Games for Australia in terms of medal haul.

This epic achievement should certainly flow on to sailing, and the broader yachting/boating lifestyle, but it will require action in the form of Support - administration, sponsorship and marketing, Talent - medal winners who are charismatic Ambassadors for their sport, and PR - how well their exposure is managed.

Sailing success: Page, Kovalenko and Belcher - London 2012 Olympic Games  Sail-World.com ©


Today we hear from the sports marketers and commentators, and later this week - once the jet lag and euphoria abate - we add exclusive comments from Yachting Australia about the 'grand plan' to turn medals in to participation in the sport.

Also news this week, the Brisbane Boat Show begins next Thursday, and if the current run of successful shows is an indicator, exhibitors will enjoy strong turnout and even better sales. It's great to report good news, so let's hope the consumer sentiment continues high and enthusiastic for boating!

Brisbane Boat Show  Marine Queensland


In Shorncliffe, Brisbane this Sunday, the 'Voice Your Choice' rally against the extension of Marine Park Zones, which will be attended by politicians, industry and the public. Fish and chips are on the menu - a statement of what Aussies will be forfeiting if commercial and recreational fishers are locked out of the Coral Sea and other zones around the country. Check out the details at www.somethingsmellsfishy.com.au

Some of the best sailing to be had anywhere in the world is there to be enjoyed at Audi Hamilton Island Race Week  Jack Atley


At the risk of skewing too 'Queenslander', all eyes are on the 2012 Audi Hamilton Island Race Week, 17-25 August in the beautiful Whitsundays. Fresh from Weymouth, Australia's new Olympic hero, sailing gold medallist Tom Slingsby, will be racing aboard Peter Harburg's 66-foot sloop, Black Jack. I'm sure he will enjoy a rapturous welcome among the yachting fraternity and the broader public, keen to celebrate his victory in style during the country's most brilliantly located regatta.

Cruising yachts - Hamilton Island Race Week  Photo Ciaran Handy /Hamilton Island


Until next week, please pop by for news updates and keep in touch with your own news and views.


Jeni Bone, editor



Leveraging London - how to turn sailing gold into participation
Jeni Bone,
Sailing has taken the dais as Australia's most successful sport at the 2012 London Olympic Games and should reap a substantial funding boost as a result. But is there a flow on effect for participation?... [more]
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Marine Auctions broaden appeal online
Jeni Bone,
With the rise of the internet, everything about the way we research, buy and sell has changed. Buying and selling boats included.... [more]
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Raymarine's ClearPulse CHIRP sounder: simply so much better
Mike Rose PR,
Raymarine's new CP450C ClearPulse™ CHIRP completely transforms fishfinding technology, delivering up to 10 times the resolution of traditional sounders and creating a whole new level of fish identification.... [more]
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Gold medallist Tom Slingsby set for Audi Hamilton Island Race Week
Rob Mundle,
Australia's new Olympic hero, sailing gold medallist Tom Slingsby, will be racing aboard Peter Harburg's 66-foot sloop, Black Jack, at Audi Hamilton Island Race Week, 17-25 August.... [more]
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Hamilton Island Race Week 2012 last minute accommodation options
Kristie Kaighin,
We have some great properties still available and now drastically Reduced for Hamilton Island Race Week.... [more]
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Fishers and seafood lovers urged to Rally Sunday 19 August Brisbane
Jeni Bone,
One very passionate seafood industry proponent, Kristina George, is organising a 'Voice Your Choice' rally against Marine Park Zones, to be held this Sunday 19 in the car park near the boat ramp, Sinbad Street, Cabbage Tree Creek, Shorncliffe Brisbane.... [more]
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Fountaine Pajot stops French traffic
Multihull Solutions,
The recent transport of a Fontaine Pajot catamaran from a little village called Aigrefeuille to the coast caused the traffic to slow down and attracted lots of interest along the way.... [more]
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Newest, Brightest and Best – Launches at the Brisbane Boat Show
Marine Queensland,
Bar Crusher, Boston Whaler and Hobie are among the many marine manufacturers unveiling Australian releases at this month's Brisbane Boat Show at the Brisbane Convention and Exhibition Centre (23-26 August) as more and more marine companies see this show as the place to launch their latest and greatest.... [more]
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It's well and truly on. The Club Marine Series for 2012-13
John Curnow,
With the release today of the Notice of Race, you can certainly say that the 2012/13 Club Marine Series on Melbourne's Port Phillip is definitely on. Melbourne's world renowned weather always make for an interesting time with the Club Marine Series.... [more]
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The Great Race: compelling Ausrtalian history
Random House,
In his latest tome, The Great Race, former chairman of the ABC, author and speaker, David Hill reveals how two of the world's then superpowers became locked in a perilous race to complete the map of Australia.... [more]
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Pick up a boating bargain at Whitewater Marine Open Day - 18th August
Martin Beeson FPI Marketing,
Whitewater Marine at Ashmore on Queensland's Gold Coast, have got some huge discounts for lucky boaters at their open day on 18th August 2012.... [more]
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Sealite Acquires Pelangi International Ltd, United Kingdom
Sealite,
Sealite is pleased to announce that it has acquired Pelangi International Ltd, a privately owned company headquartered in Lowestoft, on the east coast of England.... [more]
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MultiPanel to supply Middle East's largest boat builder
AIMEX,
MultiPanel has increased their global footprint with the approval of their product for use in Gulf Craft's new 75 foot Majesty Yacht expedition craft. Gulf Craft is the Middle East's and Africa's largest and leading producer of fiberglass boats and yachts.... [more]
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Nautilus Marine offers customised cover for everything that floats
Jeni Bone,
Maritimo and Nautilus Marine Boat Insurance launched Maritimo Insurance at the Sydney International Boat Show to great response from owners and prospective clients of both brands.... [more]
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Tasmanian fishers and industry protest super trawler arrival
Jeni Bone,
Boats of all size and application formed a flotilla on Hobart's River Derwent yesterday to rally against the super trawler, FV Margiris to be based on Tasmania's north-west coast.... [more]
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FinScan winners in innovation category of AIMEX awards
FinScan Marketing,
The 2012 Club Marine Australian Marine Export & Superyacht Industry Awards, organized by the Australian International Marine Export Group (AIMEX) were announced on Thursday night at the AIMEX and Club Marine annual networking function in Sydney's Darling Harbor.... [more]
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WA recreational fishers alarmed at introduction of super trawler
Recfishwest,
Recfishwest and the recreational fishing community of Western Australia are highly concerned over the impending arrival of the world's second largest trawler into Australian waters.... [more]
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The mystery of Southport Yacht Club's missing clock
Rob Mundle - SYC,
For some years now members of Southport Yacht Club, on the Gold Coast, have unfailingly met in the bar at around five o'clock to imbibe, and enjoy a liberal dose of camaraderie with their mates – but no more.... [more]
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WA joins the fight against Gillard Government marine park zones
Dean Logan,
The Australian Marine Alliance (AMA) today announced a historical alliance between the recreational fishing and boating sectors and the professional fishing industry, with the Geraldton Professional Fishermans Association in Western Australia partnering with the AMA.... [more]
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Club Marine Mandurah boat show ready for action in October
Karen Tiedtke Premiere Events,
The 2012 Club Marine Mandurah Boat Show is sure to remain in people's memories as one of the most exciting events on the calendar!... [more]
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Rivergate Brisbane takes top accolade at Superyacht Industry Awards
Jeni Bone,
Rivergate Marina & Shipyard in Brisbane has been honoured with ‘Superyacht Industry of the Year – SERVICE PROVIDER' at the recent Club Marine Australian Marine Export & Superyacht Industry Awards.... [more]
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Barry Jenkins wins 'Champion' of the Marine Industry award
Jeni Bone,
Marine industry stalwart, Barry Jenkins was honoured last week at the 2012 Club Marine Australian Marine Industry Export Awards, organised by the Australian International Marine Export Group (AIMEX).... [more]
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Sailing Shack – specialist sailing classifieds
Brendan Maxwell,
Sometimes only the consumers can see the problem and the solution – in this case it's for specialist sailing classifieds.... [more]
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Marine Rescue volunteers mark commission of new $120,000 rescue vessel
Ken McManus,
Marine Rescue New South Wales Volunteers from The Entrance will today mark the official commissioning of their new $120,000 rescue vessel and opening of their new $30,000 jetty and unit extensions. MRNSW Deputy Commissioner Heinz Mueller will join The Entrance MP Chris Spence, Unit Commander Stewart Masters and volunteers at the event, to be held at the unit headquarters in Foreshore Reserve... [more]
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Austral Propellers Stephen Vincent honoured with Hall of Fame Award
AIMEX,
At the annual NSW Boating Industry Association industry breakfast held last week during the Sydney International Boat Show, Stephen Vincent, Managing Director of Austral Propeller Company was awarded the prestigious Hall of Fame Award.... [more]
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Chaparral ecstatic with Sydney Boat Show response
Jeni Bone,
Scott O'Hare from Chaparral Australia 'positive vibe' strong leads and enquiries following the Sydney International Boat Show, which ended yesterday.... [more]
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Bill Barry-Cotter elevated to Hall of Fame
Promedia,
After a 52 year career and launching and running three highly successful boat manufacturing companies Bill Barry-Cotter has received the highest industry accolade in the country being inducted into the Boating Industry of Australia's NSW Hall Of Fame.... [more]
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